How to Get Featured in Spotify Editorial Playlists

For independent artists, getting featured on Spotify editorial playlists is a dream come true. These playlists are curated by Spotify’s in-house editors and can provide unmatched exposure to millions of listeners worldwide. However, landing a spot on these playlists requires more than just uploading your music — it takes strategy, preparation, and persistence.

In this comprehensive guide, we’ll break down actionable steps to improve your chances of being featured.

1. Understand the Role of Editorial Playlists

Spotify editorial playlists, such as Today’s Top Hits and Chill Vibes, are highly influential in shaping listener trends. These playlists are categorized into:

• Genre-based playlists: E.g., Rap Caviar for hip-hop or Rock This for rock.
• Mood-based playlists: E.g., Chill Hits or Workout Beats.
• Region-specific playlists: Catering to localized music markets.
• Event-themed playlists: E.g., holiday music collections.

Why It Matters: When you’re featured on a curated playlist, your music reaches Spotify’s global audience, boosting streams, gaining new fans, and improving your credibility as an artist.

2. Create and Optimize Your Spotify Profile

Before submitting your track, ensure your profile stands out to both Spotify editors and potential listeners:

• Complete your artist bio: Include a compelling story about your journey and genre.
• Upload high-quality images: Use professional profile and header photos.
• Add social media links: Make it easy for fans to find and follow you elsewhere.
• Regular updates: Frequently update your Artist Pick and playlists to show activity.

3. Release Music Strategically (Spotify Editorial Playlists)

Timing plays a key role in getting Spotify editors to notice your work. Here’s how to plan your releases:

• Distribute your music early: Ensure your distributor uploads the track to Spotify at least 2–3 weeks before the release date.
• Submit early via Spotify for Artists: Use the Spotify for Artists platform to pitch your song for playlist consideration.

Pro Tip: Release your music consistently. Frequent releases signal to Spotify that you’re an active artist, increasing your chances of being algorithmically promoted.

4. Pitch Your Track Like a Pro

Spotify allows artists to submit one unreleased song for playlist consideration. To make the most of this opportunity:

• Highlight the song’s unique elements: Describe its mood, theme, and appeal.
• Tailor the pitch to the playlist: For example, if it’s a chill acoustic track, mention its fit for relaxation or study playlists.
• Mention promotional efforts: Explain how you’re promoting the track on social media or through PR campaigns to maximize reach.

5. Focus on Metadata and Listener Data (Spotify Editorial Playlists)

Spotify editors use metadata to understand your track and decide if it’s playlist-worthy. Ensure that:

• Metadata is accurate: Include proper genre tags, instruments, and keywords.
• Listener engagement is strong: Encourage fans to save your track, add it to playlists, and share it. These actions boost the track’s algorithmic visibility.

6. Promote Your Track on External Platforms

Spotify editors often consider tracks that generate buzz outside the platform. Here’s how to build momentum:

• Leverage social media: Create engaging TikTok videos, Instagram posts, or YouTube shorts featuring your music.
• Collaborate with influencers: Partner with TikTok creators or Instagram influencers who align with your genre.
• Get media coverage: Reach out to music blogs or journalists for features and reviews.

7. Build Momentum on Independent Playlists (Spotify Editorial Playlists)

Before you can make it to Spotify’s editorial playlists, start with independent curators. Strategies include:

• Pitching to niche playlists: Find curators in your genre and pitch your track with a personalized message.
• Creating your own playlists: Include your tracks alongside popular songs to attract listeners.
• Using playlist submission platforms: Services like Submit Hub or Playlist Push can help connect you with curators.

8. Be Consistent and Patient

It’s rare to land on an editorial playlist with your first release. However, consistency in creating quality music, promoting your work, and building an audience can led to eventual success.

Tip: Use Spotify for Artists’ insights to track your progress. Analyze what’s working and refine your approach with each release.

Final Thoughts: Make Your Music Discoverable

Getting featured on Spotify editorial playlists is a combination of strategic planning, relentless promotion, and data-driven refinement. By building a strong profile, pitching your track effectively, and generating buzz around your releases, you can significantly increase your chances of catching Spotify editors’ attention.

Ready to take your music career to the next level? Start by implementing these tips to get featured on Spotify Editorial Playlists and watch your streams grow! Need extra support? Explore our Spotify promotion services to maximize your visibility and get the attention your music deserves. Click here to learn more.